This section presents examples of product UI and design system work created within an enterprise software environment. Produced in Figma, the work focuses on reusable components, layout consistency, and clear handover to development. These examples demonstrate practical, production-ready design and collaborative working within a product team.

Enterprise Product UI & Design Systems
Orbus Software

Product UI & Design System (Figma)

At Orbus Software, I worked on internal product interfaces and design system components used across enterprise-level software.

Much of this work was created and maintained in Figma, focusing on reusable components, layout consistency, and clear handover to development teams. The work supported an evolving product, with designs built to be iterated on and scaled rather than treated as one-off screens.

This was practical, production-focused design within an agile product environment.

My contribution included:

• UI design and iteration in Figma

• Component-based and design system work

• Supporting and extending existing UI patterns

• Preparing designs for developer handover

• Collaboration with product managers and engineers

This section presents examples of digital media work produced while working within a national media organisation. The work includes video content created for internal communications and external collaborations, alongside supporting digital assets. Together, these examples demonstrate professional video editing, collaborative working, and the ability to communicate clearly and responsibly at scale.

Professional Digital Media Production
Trinity Mirror

Video: Annual Staff Conference – Year in Review

Context
Video produced for internal communications and shown at an annual staff conference, celebrating the collective work of teams across the organisation over the course of a year.

What this demonstrates

• Professional video editing and sequencing

• Clear narrative structure across multiple contributors and themes

• Respectful, people-centred storytelling

• Strong judgment around tone for internal and values-led communications

Relevance
This work reflects my approach to organisational storytelling: inclusive, measured, and focused on recognising people and impact rather than promotion.

Video: Collaborative Projects with External Partners

Context
Video content highlighting collaborative projects delivered in partnership with external organisations, produced for digital and organisational communications.

What this demonstrates

• Working within multiple brand guidelines and expectations

• Coordinating content across teams and stakeholders

• Producing clear, polished digital media suitable for wide and diverse audiences

Relevance
This experience aligns closely with producing digital content for mission-driven organisations that work alongside partners and stakeholders, where clarity, consistency, and reputational awareness are essential.

Digital Platform & Advertising Assets

Context
A selection of digital platform assets produced as part of a wider digital team within a national media organisation.

What this demonstrates

• Working within established digital advertising formats and technical specifications

• Attention to detail across multiple asset sizes and placements

• Consistency of presentation across high-traffic digital platforms

• Collaboration with editorial, commercial, and technical teams

Role and responsibility
My role focused on the digital production and implementation of these assets, ensuring accuracy, consistency, and compliance with platform requirements and brand guidelines.

(All examples shared with permission.)

Freelance Digital Media & Visual Storytelling

This section presents examples from my freelance digital media work, primarily within the wedding sector. While the context is personal and people-focused, the work demonstrates transferable digital communications skills including website content management, SEO, brand tone of voice, visual storytelling, and responsible handling of sensitive subject matter.

Website Content & Brand Communication

Context
Self-managed WordPress website for a service-based brand. yourweddingphoto.co.uk

What this demonstrates

• Writing and structuring clear, audience-focused web content

• Maintaining a consistent tone of voice across pages

• Communicating expectations and values clearly to visitors

• Balancing warmth and approachability with professionalism

Responsibility
I am responsible for all written content, structure, updates, and presentation of this website, ensuring it remains accurate, accessible, and aligned with the brand’s voice.

Written Content & Audience Understanding

Context
Blog content written to address common client questions, expectations, and concerns: yourweddingphoto.co.uk/blog

What this demonstrates

• Clear, accessible written communication

• Ability to explain potentially sensitive topics calmly and transparently

• Audience-aware tone designed to inform and reassure rather than persuade

Relevance
This work reflects my approach to written digital content: prioritising clarity, empathy, and trust, particularly when addressing personal or emotionally significant subject matter.

Website Management & SEO (WordPress Backend)

Context
WordPress content management and SEO optimisation for a self-managed website.

What this demonstrates

• Ongoing management of website content and structure

• SEO-aware copywriting, page titles, and meta descriptions

• Understanding of how content structure supports discoverability and clarity

Responsibility
I manage all aspects of website maintenance, including content updates, SEO optimisation, and structural improvements to support both users and search visibility.

While the contexts of this work range from large-scale organisational communications to independent freelance projects, the underlying approach remains the same:
clear, responsible digital communication shaped by audience awareness, ethical consideration, and sound editorial judgment.